Let’s work in the field of technology at full capacity to do something that will be remembered in history!
Market demand is categorised into the local area, city, district, state, country, and global market yearly consumption. Divide the selected market volume by your production capacity. This is your natural market for new products; the remaining is competitors' share.
If you are ready with a proof of concept, consider market demand size while designing the technology for new products and building the production capacities.
Each manufacturing setup has its own minimum to maximum production capacity. Change in technology results in increased capacities.