Let’s work in the field of technology at full capacity to do something that will be remembered in history!
Organized by
The TechForum & IEI PLC
TechTalk Number
106
Speaker
Mr Prakash Raje
Date
Synopsys
In today’s competitive market, customers often push for the lowest price — but smart businesses know how to shift the conversation to value. This session will equip you with practical strategies to differentiate your technical products, justify your pricing, and build stronger customer trust without falling into the price trap.
Selling on value rather than price means emphasizing the benefits, features, and overall worth of a product or service to a customer, rather than just its cost. It focuses on how the product or service addresses the customer's needs and pain points, ultimately leading to a more satisfying and lasting relationship
Brief Biodata
Prakash Raje
Principal Consultant, ActIns LLP
Prakash Raje is a seasoned consultant and business advisor with nearly 40 years of experience working across Indian and global MNCs, joint ventures, and family-owned enterprises. He is the Founder and Principal Consultant at ActIns LLP, a firm dedicated to enhancing business performance in the areas of Marketing, Sales, Customer Service, Strategy, and Leadership Development.
An alumnus of IIT (BHU) Varanasi, JBIMS Mumbai, and IIM Calcutta, Prakash brings a rare blend of technical insight and strategic acumen. Since founding ActIns in 2012, he has worked with 50+ organizations—primarily in the engineering and manufacturing sectors—to drive top-line growth, improve bottom-line results, and elevate customer experience.
Prakash is passionate about unlocking human and organizational potential. Through his workshops, leadership programs, and industry engagements, he has empowered professionals to lead with clarity, build sustainable competitive advantage, and deliver lasting impact.
Principal Consultant, ActIns LLP
Prakash Raje is a seasoned consultant and business advisor with nearly 40 years of experience working across Indian and global MNCs, joint ventures, and family-owned enterprises. He is the Founder and Principal Consultant at ActIns LLP, a firm dedicated to enhancing business performance in the areas of Marketing, Sales, Customer Service, Strategy, and Leadership Development.
An alumnus of IIT (BHU) Varanasi, JBIMS Mumbai, and IIM Calcutta, Prakash brings a rare blend of technical insight and strategic acumen. Since founding ActIns in 2012, he has worked with 50+ organizations—primarily in the engineering and manufacturing sectors—to drive top-line growth, improve bottom-line results, and elevate customer experience.
Prakash is passionate about unlocking human and organizational potential. Through his workshops, leadership programs, and industry engagements, he has empowered professionals to lead with clarity, build sustainable competitive advantage, and deliver lasting impact.
